Art Alive 2010
Art Alive 2010, the Museum’s annual floral extravaganza, filled the Museum to the brim with flowers, festivity, and over 10,000 visitors.
In addition to the more than 100 incredible floral interpretations created by professional and amateur designers, the Museum’s rotunda was completely transformed by the magic touch of local floral superstar René van Rems. The result was truly breathtaking! Combining the use of lighting and color with incredible floral sculpture van Rems created an illuminated floral backdrop for this incredible weekend.
The highlight of the Art Alive festivities was the Opening Celebration, held on Thursday April 29th. The evening, themed New Light: An Illuminated Floral Affair, certainly shined a light on one of San Diego’s favorite traditions. Featuring 21 of San Diego’s top restaurants and an awe inspiring venue, the Opening Celebration was an affair to remember for the more than 500 guests.
On Friday morning Members lined up for a sneak-peek of the fresh flowers and an opportunity to vote for their favorite arrangements before gathering in the Sculpture Garden for a Continental breakfast.
Later that day, floral enthusiasts flocked to our All Star Floral Challenge, produced and hosted by René van Rems. At this Iron-Chef-like event, 3 top floral designers participated in a series of quick fire challenges. Following the Floral Challenge, guests gathered in the Sculpture Court and Garden for the Lily Luncheon, presented by Giuseppe Fine Catering.
Friday ended with a bang at Flowers After Hours, our Special Edition Culture & Cocktails. More than 500 attendees listened to the tunes of Urban Renewal Projekt while nibbling on noshes from some of San Diego’s finest eateries sipping on Patron cocktails created at Patron’s signature muddling bars, and participating in art making activities.
On Saturday and Sunday, visitor’s filled the Museum galleries and families had the opportunity to partake in the Gardenof Activities. Now in its third year, the Gardenof Activities provided a variety of family-oriented activities including: art-making projects, storytelling, and even a Museum search & find.
Aside from being a beloved San Diego tradition, Art Alive is also the Museum’s signature fundraiser providing critical funds for special exhibitions, educational outreach, programs, and art conservation. A very special thanks to Audrey Geisel, Art Alive’s signature sponsor, Paul Mosher, Honorary Chair, and the entire Honorary Committee. And thanks to the thousands of Museum members and visitors whose participation helped make this year’s Art Alive one of our most successful yet!


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